Jennifer Shah

With over two decades of experience as a communications and marketing executive, Jennifer specializes in building targeted strategies that achieve long-term brand stickiness while driving significant business efficiencies.

At Flock Freight, a FreightTech company recognized as one of TIME’s Most Influential Companies in the World and a CNBC Disruptor 50, Jennifer managed internal and external communications, issues management, brand experience and social media effectiveness by 40% through refined communications and presentations.

Prior to Flock Freight, Jennifer served as VP of Brand and Communications at Medable, Inc., where she led internal and external communications, issues management, and executive thought leadership. She worked closely with the CEO and Chief of Staff on corporate communications, contributing to Medable’s prominence in decentralized clinical trials, and supported key stakeholders at prestigious forums like the World Economic Forum in Davos, Switzerland.

As the Global Head of Marketing & Communications at the International Fund for Animal Welfare (ifaw), Jennifer led the transformation of the digital marketing and communications function of the 50-year-old NGO. Leading a team of 30+ professionals across different regions, she managed a $15 million budget and increased brand awareness by 30% through a comprehensive global strategy.

Earlier in her career, she was VP of Brand Communications at PMK•BNC, Jennifer co-led the transformation of the firm’s consulting practice and managed major accounts like Genworth Financial and Diageo.

Recognitions like being named a Council Member of the Forbes Communication Council and winning the Ad Age Marketing Vanguard Rising Star award highlight Jennifer’s contributions.

In her personal life, Jennifer is active in her local community and is a stepmother to three boys.